Web application development is at a pace today that it’s almost impossible to look back. What’s left behind is none of anyone concern. Users expectations, market demands, overgrowing trends, the digitized blanket has taken over and has uplifted the scenario so far. You can see changes or rather developments in almost every segment of the industry.

Mobile apps have taken over the world, manual operation is automated, customer service is being replaced by chatbots, banking transactions are performed online etc. This is surely the age of digitization where more and more focus is on how to simplify things so that they attract users and turn out into a loyal user.

There was a time when people used to visit web apps to explore more on the company’s products and offerings. Today, there is less visit on web applications as mobiles have taken over the websites. People explore the offerings of the enterprise over mobile. And why shouldn’t they? Mobile is handy with them, is easy to use, has more interactive features, make web fun to explore.

It was almost decided that web apps would no longer be seen in the future. But, digitization took a toll over websites and top players started to come with web app development but with an enhancement. Gone are the days where a simple, non-interactive web app was fine with users. Today, it’s more about developing the web apps that are fun to use, quite interactive, based on latest technologies like chatbots, AI, IoT and more.

It’s obvious that with the introduced change, enterprises have changed their vision too for web app development.

Explore the Considerations that Build the Vision of a Web Application Development Company

1.Planned Business Model

The topmost vision of a web application development company is to provide the best of knowledge and practices followed in the company to end users. To attain this vision, the company need to be very planned. They need to start this by having a planned business model.

No matter the size of a development company, there are certain aspects or factors which enhances the power of the company. Without any planned business model, the execution is often haywire and thus the company has to see failure.

For instance – Just proving development benefit to customers won’t justify the purpose of best services provided. You can include maintenance too so that clients or customers are happy about being in touch with you even after the development is completed. Other things that empower the business model could be:

2.Design & Content

As explicated above, web applications today are more interactive than ever they were. Users like to explore web applications because they know they would experience something new and fresh. And thus, the design is the top thing that comes into web application development.

The next vision for web application development firm can be to keep a focused approach on the design of the website, its layout, usage of colors, typography, font, the inclusion of new trends to dramatize the website and more. The design is the first thing that captures user’s attention and then after they decide to explore the entire website.

Other than design, the next thing to keep in focus is the content on the website. No one is interested today in reading lengthy content over the website. One catchy, meaningful tagline is enough for the user to know what the section or website is about.

3.Code & Framework

A web app development is possible only with the support of a robust, reliable programming language that caters to the need of user’s expectation and provides the exact copy as required. To make more clientele list, you need to assure prospects with a dedicated team of developers and software tools that would build the web applications for them.

Dedication goes a long way and customers after seeing that they have their own set of teams, tend to stick with you for a long time. Other than this, it’s the framework too that is of utmost importance while developing any web application. These are implemented on top of programming languages. They use their core functions to make the development process faster, easier and safer. These are basically add-ons that lift the web application development process.

4.Usability & CTA

While you have the web application ready for your client, yet you cannot share that unless the client or the development team have checked the usability of the application. It basically caries actions like ensuring that the web app is of proper and effective use as expected by the client like:

Also, the last part that web app solution provider should ensure is to highlight the call to action layout and display over the website in such a way that it doesn’t look loud nor it loses its visibility in the website. These are few visions for a web application development company that is sure to boost their business.

Conclusion

There are so many ideas and thoughts of any web application development company that it’s hard to include all. Nonetheless, the above-mentioned visions are few that remain common for all web application development companies. If followed ethically, the visions are sure to be achieved by the development company and ensure greater heights without fail.

A roadworthy certificate is required when a vehicle is being re-registered, sold, period inspection or has received a vehicle defect notice. It aims at ensuring all cars that are regularly driven are well-maintained. It stands as a testimony that the vehicle has undergone periodical checks. This makes this certificate a matter of tremendous importance. Especially if the vehicle is an old model a roadworthy certificate helps you maintain it effectively. A reputed and certified agency must be chosen in order to check and get the roadworthy certificate for the vehicle.

The need for the roadworthy certificate is to determine if the vehicle is fit to be driven. Inspection is done thoroughly to inspect the proper functioning, safety, and quality of the key components of the vehicle. These include checking of the following parts:

It must be remembered that this check does not include mechanical checks that ascertain the performance of the air-conditioning, stereo system, and navigational devices. It is not always an indication of the overall condition of the vehicle. It just means the vehicle is fit to be on the road, the roadworthy certificate does not guarantee the comfort level you’re expected to enjoy.

roadworthy-certificate-for-car

How to obtain the Certificate?

VicRoads have set out standards which are mentioned in the VSI 26 and these guidelines have to be followed during the inspection of the vehicle if you wish to attain a roadworthy certificate. The primary concerns of these standards are to ensure that the vehicle is free from mechanical wears, deteriorations, and alterations that are not in compliance with the traffic guidelines. The directive issued by VicRoads as stated in the Regulation 220 clearly mentions that a thorough test must be carried by the tester before issuing the certificate and in case of any failure to clear the test; the owner will have 7 days to rectify the problem area in order to attain the roadworthy certificate.

Why do you need a Roadworthy Certificate?

Having your vehicle in compliance with the rules saves you from a lot of legal hassles. Apart from this, you can be rest assured that your vehicle will not put you through sudden unexpected brake failures or emergencies of the serious kind. A certificate also ensures the safety of the vehicle especially when you decide to sell the vehicle and transfer the ownership through re-registration. The validity of the certificate is 60 days but when you are selling your vehicle keep in mind that it should not be more than 30 days old from the date of issue.

How will you choose a Valid Tester?

A roadworthy certificate is crucial but so is the agency that gives you this certificate. A certificate will only be valid if the vehicle tester is in compliance with the following five criteria:

Why should you choose an Agency for getting a Roadworthy Certificate?

A reputed agency allows you to acquire a roadworthy certificate very fast and gives you enough assistance as well. They will also help pass the inspection by rectifying issues or guiding you about them. A reputed agency will also save you from a really high cost of certification as they will only charge you the standard rates. The price depends on the age and overall condition of the vehicle and a reputed agency will have charts to show the price they are asking for. Also, an agency works in compliance with Australian Design Rules (ADR) and saves you the hassle.

Modular construction has become immensely popular with a lot of contractors, builders, and property owners, and there are many obvious reasons for this. One is the savings on cost, as modular construction takes less time than a traditional building and construction project and almost all the materials you use are utilised – virtually nothing is wasted. Another reason is the faster construction time, which means less disruption to operations, and another apparent reason is the quality of the construction materials used. Since modular structures are built in a facility, the environment is controlled, and the materials will not become damaged due to exposure. But there are other benefits to modular construction which you may not be aware of as well, including bespoke solutions, flexibility, durability, and more. Following are the three main benefits of modular construction you didn’t know.

Construction

The chance to go bespoke

Not many may realise this, but even if modular construction often comes with existing designs and structural styles, you can still benefit from bespoke choices. You can have your modular building tailored according to your needs and requirements, and you can have the entire building or extension custom-made so that it fits your budget and space requirements as well. The bespoke solution when it comes to modular buildings extends, of course, to shape, colour, the amount and quality of the fittings you want to use, the external and internal finishes, and other specific requirements such as ramps, slopes, and everything else.

Aside from this, if the modular building is going to be an extension, you can have the extension conform to the design of the existing building where it will be attached. In other words, if your existing building has brick walls, then the modular structure can have brick walls as well, and so on.

The flexibility

As already mentioned, you can have a modular structure built according to your precise requirements and for whatever use or purpose. Modular structures are often used in various sectors as classrooms, garden rooms, offices, studios, music rooms, dens, and more – whatever purpose you have for your modular structure, you can fulfil this purpose because modular structures are designed to be completely flexible. In fact, more and more business owners are opting for modular buildings to be used as portable offices, as they can be relocated to another area or place, or even recycled once they have been used and you no longer need them. Of course, modular buildings can either be temporary or permanent – it’s really up to you how you want to optimise your modular structure.

The durability

Whether you are using your modular structure as a temporary or permanent building, you will undoubtedly benefit from its durability. The materials used for the construction of modular buildings are chosen according to the highest and strictest standards. Also, you can have the internal walls of your modular structure made with sound insulation and extra fire-proofing, and you can be sure that your modular structure will be fully air-tight, ensuring its energy efficiency.

Unless your strong convictions and lifestyle choices compel you to make a firm stand against screen time, it’s just an inevitable part of modern childhood. Once upon a time, the adults complained about their children tuning in like zombies to the TV. These days, those same children have grown to now worry about their own kids’ out-of-control screen time.

Technology in itself is not a bad thing. Smartphones, tablets, computers, and TV offer benefits to those who use them, including children. They can be both entertaining and educational, not to mention a veritable goldmine for the harried parent who just needs a break from her kids.

What’s the Problem with Screen Time?

Use of technology is generally fine. It becomes a problem when use becomes abuse. Case in point: There have been studies connecting cognitive developmental delays to excessive exposure to electronic screens.

The estimate right now is that children spend about seven hours a day in front of some sort of digital screen. Even more disturbing, other statistics show that it is common for babies and toddlers to regularly use tablets as well. Whatever happened to the advisory about avoiding TV until two years of age?

Psychologists say that when babies and toddlers get hooked on smartphones and tablets, this can cause lasting damage to their still-developing brains. Early and prolonged exposure to screen time apparently messes with baby brain and eye development. It actually ends up hampering the development of abilities that parents mean to foster with the help of screened gadgets, such as concentration, paying attention, communication, discernment of social cues, etc.

What Happens in the Critical Period?

Doctors refer to the time between birth and age three as the critical period because the brain is changing and developing really fast. It is also very sensitive to the environment, so you have to make sure that your children are exposed to people and things that are optimally stimulating for them.

What makes this time so important is that whatever transpires in the brain during these years becomes the foundation upon which all brain function for the rest of their lives is built. For the brain to develop normally, children need specific stimuli that are not available on electronic screens. That’s why spending too much time in front of a screen deprives them of the real world stimuli that they require, thus stunting their development.

It might seem like using a tablet makes development easier and quicker. Far from being an effective shortcut tool, it actually serves as an instrument of delay and laziness. If you think that storytelling app with ready images equates to a mother reading a story out loud, think again.

What happens when children use the storytelling app is that all the brain exercise is cut out of the equation. Instead of them processing the sounds they hear into words, visualizing the descriptions verbalized, and exerting mental effort to figure out the plot, they get everything spoon-fed to them, which means that their cognitive muscles stay weak and underdeveloped.

What About the Real World?

No matter how interactive a tablet or phone is, it cannot take the place of human interaction. The frontal lobe of the brain doesn’t develop as it should without the chance to decode and comprehend real social interactions where it can observe nonverbal cues and other unspoken signs. Without proper development of the frontal lobe, your children won’t acquire empathy or hone their instinct.

The easy on/off switch for quitting and swiping left and right for changing don’t carry over to real life. Kids get used to immediate stimuli response, which means that they’ll find reality frustrating, making screen time more satisfying for them. It’s a sad world where children prefer to interact with a machine instead of establishing real-world connections.

The bottom line is that screens aren’t evil. They do offer benefits, but parents shouldn’t rely on them to raise their kids, especially not during the critical years.

The harm that screen abuse causes may be permanent, so make your kids’ screen time as minimal as possible.

Whether you are an expert at home renovation or you have just recently purchased a house that needs a lot of work done. It’s almost impossible to predict what the new popular trend will be and how the market will react to it. What’s even more important is the market value vs. cost factor – something that has the potential to either bite you or boost your home’s worth by a landslide.

Some of these mentions are great for someone who regularly does DIY home projects – but they all include wiring applications so make sure you stay safe and always have a solid crimping tool (or the whole project simply won’t work). At the very beginning of 2019, it’s safe to say that these top 5 clever remodeling ideas will peak any home’s value and end up paying for themselves.

1.A Complete Roof Replacement

This one is pretty straightforward – if your roof is at a ripe old age then it’s time to replace it well before a disaster happens. If your current roof looks damaged, shingles are falling off, or there are any leaks, new roofing is needed. If you are uncertain, call a specialist to determine the amount of life it has left. New roofing may be pricey, but what’s even more pricey is water damage, water restoration, and a collapsed ceiling. You have many simple or unique roofing choices and repairing it acquires back 68.8% of the overall price in resale value.

Roof Replacement

2.Remodel Areas Of Your Kitchen

We are describing a small renovation job here, so don’t worry about breaking the bank. In fact, it only takes a tiny remodeling job to lift the value of your house and get a good appraisal. Based on statistics, a shocking 89.4% came back from an average remodeling price of nearly $21,000. Therefore, whatever you choose to do with the kitchen area whether you spend $5,000 or $50,000, you are most likely to recover almost all of that back in value. The most prominent kitchen trends in 2019 include white or grey cabinets, smart kitchen technology, single level islands, and organized storage with clean lines.

Remodel Kitchen

3.Smart Home Technology

This is considered more of an upgrade rather than a remodel, but we still need to discuss it. Technology will not regress, it will only advance. A technology used throughout the house is the most popular additive in 2019, and according to statistics, by 2021 up to 60% of homes will have one or more smart devices. These include refrigerators that let you know when you need groceries, coffee makers that automatically start, home lighting systems, voice control, security systems, as well as motorized shades – all done with your voice or from your smartphone. Not only did you not have to tear down walls for this project, but your life will be so much easier!

Smart Home Technology

4.Increase Your Bathroom Size

Recently, bathrooms have become mightier, more spacious, and made for luxury. Luckily, you don’t really need to go all out to acquire that bonus space. Remodeling companies make space by ripping down walls, and the cost of a smaller bathroom remodel is roughly $8,000. This generally includes a new bathtub, sink, more space, tiling, etc. If you are happy with the appliances you already have, you might consider installing a spacious walk-in shower with included safety features. This by itself can potentially increase your home’s value by thousands and your own happiness by 100%.

Increase Your Bathroom Size

5.A New Garage Door

Are you looking for curb appeal? Something that people can envy without even stepping foot into your home? People forget that installing a new garage door can seriously change the way the exterior of your house looks completely. Other than that, a basic garage door replacement can recoup up to 80% of how much you pay for it in the long run. The cost of a shiny new garage door is only about $1,700 and the most popular designs in 2019 include a pop of color, addition of transparent windows, wooden or charcoal black doors, and smart home technology that controls your garage door via your smartphone.

Garage Door

Honorable Mentions

There are so many clever ways to remodel your home. And by clever, I mean cost-effective, returned revenue, appraisal boosting and making your home simply more functional. Here are our honorable mentions – each one increasing your home’s value rather than dumping your money on a lost cause:

Always remember to do these one step at a time, and please don’t rush into anything that you might not like after a few months. This is your home and your blank canvas to design something amazing with.

Author Bio

Anna is the PR representative of WirefyShop. She is very passionate about delivering high quality in the electrical field and improving the lives of people by delivering great value.

According to most people, the best way to welcome this pretty New Year is to have a neat and tidy home. It attracts prosperity and abundance into the lives of everyone in the house and it does sound good.

Giving your home to complete more tasks and freeing your from visual, stress-producing distractions, having a workspace that is organized and free of clutter can supercharge your day. As you are somehow attached to what is there in the room are pressed for time or flat out and you would not like to make choices about your stuff as it might be that you have put off tackling the mess. To help you in these you have the office rubbish removal service providers.

The best way would be trying to adapt to the KonMari method of de-cluttering and organizing pioneered by Marie Kondo if you do not know where to start your house cleaning. It teaches “if you properly simplify and organize your home and you will never have to do it again” as it is based on the Japanese aesthetic of minimalism.

Here is the perfect way to overcome this situation whatever the reason might be:

1.Find what exactly you use

At least one to two weeks, jot down a list of everything which you use. You will have a list of items which you actually use and likely should keep at the end of the two weeks. Everything else is probably kept with a “just in case” mentality and is a candidate for digitalization or donation with the exception of occasionally used cables or files.

2.Putting cleaning in your to-do list

Consider yourself committed to the job once cleaning is on your calendar. So that you can feel less stressed about it and accepts it as a priority while blocking off time also ensures that the cleaning effort is not going to interfere with anything else.

3.Sorting, moving & donating

Separate everything that stays in the office from the things which you want to move or give away once you know what is earning its keep in your office. Even with your catch-all drawer, be ruthless. Keep the ones which make you genuinely happy and do not keep those which are of no use to you. For every single thing in your space, there should not be duplicated and you should be able to identify the purpose of keeping it. Drop them off at your nearest recycling center if there are items which you cannot donate. The following tips can help you out here:

4.Analyzing options for rearranging

You have a truer concept of what will be left in your space and look around your office and rethink your layout after all your unnecessary items are out of the door. To configure yourself especially if you make good use of wall space, maybe there is a better way. To make your space as efficient as possible organization expert Peter Walsh suggests setting up zones for specific tasks. The more you use something the closer it should be you which is another good rule of thumb.

Consider how you want to come off to others in the room lastly. Positioning a desk so that it is not between you and clients can seem more inviting as more open layouts can give the impression of having earned more space and therefore power.

5.Buying Supplies

Go out and buy whatever bins, bags, or other supplies which you want to organize what you have with your new configuration in mind. Let’s explore here as functionality is your priority. In your mood and ability to feel like you can express yourself, fun colors and textures make a difference. Grab some basic, daily disinfecting supplies so not forget about personal items like your jacket. Never forget to label them. Only essentials like two or three pens, a notebook, and your laptop deserve coveted desk space ideally.

6.Cleaning

Get at your keyboard with canned air, Febreeze your seat cushions and you get the picture as you wipe down all surfaces.

7.Putting items away

Put everything where you want it to go with your supplies now ready and your space sanitary. Once you are finished using them, commit to always putting those items back in their “homes”. You will not accidentally buy a replacement for something which you already have as you will always be able to find what you need this way.

8.Completing finishing touches

Streamlining computer desktop icons is what this includes. Buying yourself a small bouquet, inspirational plaque or painting to bring some cheer into your space is what you should also consider.

This way, your space is now clean and usable again and keeps it this way. Go through your office and get rid of accumulating junk once a week. Do not allow yourself to buy more shelves or containers to hold more stuff and do not eat at your desk. It is also advised to adopt the “deal with it once” mentality. Ask yourself if you would be proud to bring a client into space and remove anything that would make you look unprofessional each day before you leave.

De-cluttering need not have to be a sad task as most people tend to postpone cleaning their rooms and forgets about it altogether as they think that it is a grueling and time-consuming task. To let go to make room for things that really matter is the only process in this part. If you want to know more about decorating a home office check out this awesome guide from Land of Rugs.

Are you having a local business and looking to magnify it? Well, this article will guide you with by giving you some tips about Local SEO Services. Do you know what SEO is all about? You might have recognized how business has taken a lean towards the digitization mode of advertisement. Whether you own a small business or big one a local SEO can simply turn your business to success in no time.

What local SEO can do for you?
You do not own global business and you aim to have a steady online presence locally. Thus you have to seek the help of local SEO who can help you to achieve what you want with your business. The traditional ways of advertisement were the banners, newspaper, hoarding and all. But now people spent most of their time online and it would be a good way to promote your brand there. The job of the local SEO is as simple as that.

Local SEO Services

A cost-effective solution
Think of those days where you have to give hefty amounts to give an advertisement in newspapers, TV and all. But local SEO is a cost-effective solution. Apart from it, investment in local SEO will worth you. Despite the amount, you get better results.

Will give your website a better place in the race
You have a good website for your business but how many are able to see that? Is it no one? Yes, that’s how local SEO can sort out your problem. They will definitely help you to earn a better position online.

The basic job of this SEO is to generate lead and traffic to draw more and more client to your services. This is what optimization is. Local SEO who have a hand on knowledge will be able to fetch you the desired results.

Choose seo after research
Not all local SEO agencies can promise you of the success. So you have to be sincere with the Local SEO Services while choosing them. The better option will be to have a consultation session before you finally seek for their service. The consultation will help you to know what strategies the SEO imply to grow your business.

In order to appoint the best service of local SEO, you need to do research online. You need to know what service they provide and what the various packages of them are. This can be easily done by going through some of the well know websites of this local SEO.

What is important is to hire a professional SEO service who can plan effective strategies to help your business grow.

Why choose them
Do not worry even if you have not got any Local SEO Services. You have the best agencies and that is Platinum SEO near your doorstep that will help you to establish a strong online presence within a short span of time. So without any negligence make sure to reach them and appoint them for your service.

There are numerous activities associated with video creation, for instance, writing a script, a writing a script, a script, altering generation works and Video Production Melbourne work. The Market Research Report is an inside and out and methodical investigation of the current situation with the worldwide Video Traffic Incident Detector showcase alongside the past patterns and execution of the market with unique consideration given to the market.

We are satisfied to state the Corporate video production Melbourne delivered was of magnificent quality that we are pleased to demonstrate customers (old and new) to feature our administrations and have played out at Trade appears over the Australia. We would profoundly suggest LiveVision Productions for any part of Video creation and related advertising services.

To the extent proficient video marketing is concerned, the creation nature of the video is the genuine group pulling factor. Made to your particular, our capable group tunes in to your requirements and gives a conclusion to-end video generation arrangement, from the underlying arranging and scripting, taping and altering, through to dispersion of the completed creation in an assortment of configurations. The accomplishment of the creation procedure is fundamental to all advance in all divisions, regardless of whether it’s the print generation administrator expected set of responsibilities, publicizing creation director set of working responsibilities, the occasion creation supervisor set of working responsibilities, or even the assembling creation chief set of working responsibilities. It’s your thought, your music video, you get it, and you’re energetic about it however it’s imperative that other individuals, a customer for instance, comprehend it. The fundamental techniques for moving toward a music video treatment is to center around video joins with pertinent notes for territories of center, a clear layout of the video generation, an inventive composition of pictures called a Mood Board or the greater part of the above. For more information, please visit our site http://livevisionpro.com.au/

Has your home gotten water harmed and now you have to do Water damage cleanup Atlanta, however, don’t know whether you ought to do this without anyone’s help or contract an expert? All water damage restoration work is completely reported to approve the expert drying procedure, and all work surpasses industry best practice as expert water harm alleviation and starting reclamation of properties rules.

There’s no real way to keep your home from suffering a portion of the disastrous reactions, however, you can help keep the repairs and the cost insignificant by acting rapidly at the primary indications of an issue, and through ensuring your home’s protection arrangement incorporates surge and water harm scope. It’s each mortgage holder’s more terrible bad dream getting back home from an occasional break to locate your home harmed from a burst pipe since you didn’t legitimately winterize your home and you weren’t home to get the harm right off the bat. Water damage restoration Atlanta from a burst pipe can be broad since the harm from a burst pipe can go clear down into your home’s sub-flooring.

In the event that the wellspring of the water harm is really a went down sewer line or has had crisp water remaining for a few days then you should contact an expert water damage restoration service as this kind of remediation requires preparing and abilities past the extent of this article. We have teams accessible every minute of every day to dispatch to your Atlanta home or business area for your water damage clean up, flame and smoke harm cleanup, dark form evacuation, channel cleaning, cover cleaning, development and rebuilding, material, and siding services. For more information, please visit our site http://aprcat.com/

Google is the most used search engine, this means that it is now more important than ever for your app to show up on those search engine results if you want to gain downloads from both app stores and search engines. As we all know, more downloads, more revenue.

There are many ways you can do this. You need to influence the ranking of your app, especially for organic results. To do this you need to have an understanding of SEO for apps.

So why is SEO for apps so important, you ask? Well, let’s put this into perspective. Firstly, today, more people use their mobile devices to perform web searches than any other platform, including desktops. One in four people today discover apps from search results.

Considering the fact that Google only introduced this feature recently, this number is sure to rise steadily. You need to be visible on mobile searches to take advantage of this huge potential client base.

Secondly, appearing in search results, apart from getting new clients, retargets existing clients. If one of your existing users searches for something that your app does, and your app appears in the search results, it will immediately click with them that they need to consult the app first before moving to other sources.

Therefore, if you have an app, you need to make it visible in search results. Otherwise, you will be losing access to almost 30% of your potential user base. This is a huge portion of your potential revenue lost, that’s why you should invest in SEO. The only way to do this is through SEO for apps.

How Successful Apps Use SEO To Improve Ranking

There are several factors that influence SEO ranking. You need to be aware of these factors in order to use them to your advantage. The major factors that all successful apps should focus on when it comes to SEO are keywords, backlinks and ratings & reviews.

1.Keywords

Keywords are essential in SEO for mobile apps and are the basics of SEO. Successful apps harness the power of the right keywords and their strategic placement. Use the Google Keyword Planner to find the most relevant keywords in your niche. Use these keywords in your title and description.

2.Backlinks

Backlinks are the backbone of any SEO strategy. Moreover, they do not need to be just any backlinks. The backlinks to your app listing need to be high-quality backlinks. Tactica, an seo company recommends building a website and brand awareness for your app “Your app needs to be talked about in high-quality platforms, such as media sites or good review websites. Good domain strength will mean a better Google rank in search results. This is why it is so important to have a dedicated website for your app”.

3.Ratings and reviews

Ratings and reviews are a huge deal when it comes to SEO because Google’s algorithm takes them into account when ranking your app. Furthermore, when users leave reviews, Google crawls these reviews for keywords, which further adds to your juice. What users think about your app can make or break you.

Once you have these three factors laid down, you need to go deeper and analyze other more tailored factors to make sure your app ranks well in search engines. You need to have a deeper understanding of how potential users will find your app so that you can harness this information to reel them in. Users find apps in three ways:

1.Through generic searches

These are the most common searches, and they are therefore the most common way in which your app will appear in the search results. The results will show your app as part of an app pack of related or suggested apps. For example, searching for ‘fitness app’ will bring up a pack result of several fitness apps. By default, only three app results are shown, but the user can click more apps to view anywhere from 30 to 100 apps.

2.Organic brand searches

This searches will bring a single app result. For example, searching for ‘Tinder’ will bring up the Tinder app. The app icon will be displayed along with the name, rating, description and an install button.

3.Searches for specific app content

If a user has your app installed, and they search for something that is within your app, they will be led to results that they can open directly in the app. For example, if you have the Pinterest app, and you search for something that is on Pinterest, you will be able to view the result in the app. This is all thanks to App Indexing, and it works wonders in improving engagement with existing users.

Although traditionally App Store Optimization was more important than SEO when it came to apps, recent developments have changed all that. Today SEO is just as important as ASO, and mastering both and having a really good app will guarantee app success. You just have to understand that optimization is a continuous process, as long as your app is listed, it should never stop.