Whether its summer, winter or any other season, one business is above all and yes that is ice cream business. The sweet, cold ice cream when touches the taste buds could make a person forget the rest of the world. That’s the reason the majority people don’t see the seasons when it comes to ice cream. From youngers to older ones everyone loves to experience the delightful taste of ice cream. But in the 21st century, the competition in the ice cream business is tough. Now, with the advancement in technology, combined flavours and new ice creams are prepared to gain the customer’s interest.

As a business owner, it’s important for you to improve your ice cream making process. As the people specifically in ice cream, opt for the one that tastes more delicious. From ice cube makers to the latest machines, you need to opt for the best equipment in order to prepare the quality ice cream. Let’s take a look at the strategies you need to opt to get more business.

Never Compromise On Quality

The ice cream is not all about creams and coldness. The delightful taste obtains through different ice cream making process shouldn’t be ignored. The biggest mistake majority of the ice cream business owners do is they never pay attention towards quality. No matter how effective your marketing strategies are you cannot get more business without quality.

The quality of the ice cream is determined with the ingredients you use. If you lack in obtaining the right and high-quality ingredients, you may find it difficult to sell your ice creams. Choose the best ingredients no matter how expensive they are, to increase the sales of your business.

Ingredients You Need to Use

In the ice cream making process, it is essential for you to use the top ingredients to improve the taste. Use milk fat approximately 10% in the normal ice cream to increase the creaminess and richness. This will contribute to its melting characteristics. Though, in premium ice cream it is essential to use 16% milk fat. Let’s take a look at the general steps involved in ice cream making process.

How to Attract Customers

The ice cream making process helps you to get more business by introducing exciting flavours. Once you get the perfect ingredients and never compromises on the quality you can easily get more business. The exciting new flavours and designing of your ice cream determine the success of your business. Don’t copy others but try to bring a new change in your ice cream flavour. The more you will implement on the right flavours the more you will able to generate the profit.

It’s hard to mess up beach photography. Whatever the failings in your shots, that deep-blue sea, the endless sky, and the brilliance of the sun as it hits the waves, should be enough to save the image. However, if you’re no longer satisfied with insipid, uninspired, and run-of-the-mill shots at the beach, here are twelve tips from experts that you can put to good use.

Look Beyond Cliché Shots

Beaches offer plenty of photographic opportunities, but only if you know where to look. To do that, you’ll need to go beyond the cliché. Stop taking photos of the sunset from the same angle. Is there a point of interest in the shot? Are there patterns in the sand? Can you capture the details of the rock? Use those details to capture compelling images.

Work on Your Timing

If you only whip out your camera, point, and click, that’s not going to give you the best angles. Wait for it. Timing is everything in capturing the perfect shot. Does the light come out right? Is the angle better?

Choose the Best Slot

Timing is also choosing the best times of the day to shoot the beach. Go early in the morning or during sunset. However, if you go there and capture daybreak, there won’t be a lot of people around, giving you more creative freedom with your shots.

Head to the Beach

You can get a lot of atmospheric shots if you go to the beach while others steer clear of it. For instance, if there’s a storm coming, you can shoot dark clouds and stormy seas. You’ll capture all that drama in your photos. Make sure you stay safe by having a safe place to stay after you take the photos.

Guard Against Exposure

Taking photos at the beach on a bright, sunny day will give you overexposed shots if you use manual mode. Play with the manual settings, so you can adjust the level of exposure.

aerial beach photography

Use Filters

UV and polarizing filters can do a lot to improve the tinge and shades in your photos. Experiment with both until you achieve the best results.

Pick Black and White

Rendering the photos in black and white creates drama. It completely changes the mood and feel of the shot. Considering how colors often play out in beach scenes, taking them out can do a lot to improve or doom your images.

Hire a Pro

There are slews of techniques that you can use to improve the way you take photos at the beach. But it’s not always easy to translate the information you read into practice. Hire a pro for aerial beach photography sessions. Watching an experienced photographer at work will teach you more than a few tricks that you can apply to your own photos.

Check the Portfolio

Go over the photographer’s portfolio. Do you like his/her style? Which styles are a good match for the results you have in mind?

Consider Fit

Aside from credentials, is the photographer easy to work with? Are you on the same page? Pick someone you’re comfortable with and not someone who will only stress you out.

Sort Out the Schedule

Book the services of the photographer ahead of time. Waiting until the eleventh hour may not get you a slot.

When we think about mobile phone problems, we tend to think about performance issues, smashed screens, and dead battery. But with the number of problems associated with our mobile phones, there’s another, more serious problem that we need to think about. Yes, we are talking about smartphone addiction which is growing dramatically and a recent survey found that around 50% of people felt that they are severely addicted to their phones that create a negative impact on their lives.  Is it real?

Statistics

Even though it’s impossible to come up with the exact data that exactly how many people are cellphone addicts, there are some scary statistics with some interesting numbers.

While it is true that technology has led to many conveniences in our daily lives, it has also brought us other issues. Cell phone addiction is the biggest effect on how technology has impacted our lives. Furthermore, with the recent explosion of iPhones, Androids, and other smart devices has caused the smartphone addiction to rise to an alarming rate.

*Samsung, Huawei, Oppo mobiles and other Chinese brands come up with the best cellphone features that make people crazy about video games, apps, cameras, etc.

In this informative article, we have summed up a few signs, consequences of phone addiction, and possible ways to cure it. Let’s begin: 

What Exactly Is Smartphone Addiction?

Ever think about how often and why you use your mobile every other minute? Do you promise yourself that you’re going to reduce the usage but then find using it anyway? Smartphone addiction, aka nomophobia, is being addicted to your phone––same as you get addicted to alcohol, cigarettes, drugs, gambling, video games, or even shopping. Not everyone suffers from smartphone addiction, but the majority does and finds ways to get rid of it.

Did you know?

The average person uses their smartphone for almost three hours (that’s 171 minutes a day), with 76 of those minutes spent on Facebook, Instagram, Snapchat, and other social media apps.

Signs/Symptoms

Consequences of Phone Addiction

How to Beat It?

Well, there’s no specific way to get rid of phone addiction, and there are several kinds of things a person can do to get rid of this problem. The best way is to get benefit from cognitive behavior therapy––visit a psychologist.

Other methods:

Last words

It is easy to get access to phones at teenage these days. Youngsters are getting exposed and addicted to their phones. Also, the problem can come from non-stop checking social media updates, heavy gaming and other functionality of smartphones.

Using your phone is no harm, but doing so constantly can have adverse effects on your health and mind. If you’re worried that your addiction is so serious that none of the above methods can help you, then you must look for professional help.

As heating and cooling systems are greatly affecting the environment, people are motivated to implement nature-friendly heating and cooling methods like using outdoor window awnings and shade systems. Not only do they lower your overall electricity consumption and bills but also they are environmentally-friendly. Moreover, they look attractive when positioned as an outdoor awning for your home where you can enjoy the outdoors in style as it’s shaded from rain and sunshine.

So, are you interested in buying outdoor window awnings or retractable awnings? Well, here are the top six tips that will help you to make the right choice.

Material Selection

First, make sure you’re buying heatproof and waterproof material, so they will be able to provide shelter as well as protect you from the harsh heat of the sun and rain. That’s because it won’t be comfortable or convenient if you had to keep changing the awning for summer and rain, as the seasons change. Thus, it’s vital to select a fabric that will work on both seasons.

Durability

Certainly, there is no need to spend a lot of money and at the same time, don’t buy cheap quality material that will come out after some days or weeks. Therefore, you need to select a durable material that serves you longer.

Design

It’s equally important to pick a design that you’ll cherish for a long time, so you don’t need to replace the awning after a short period of use just because you no longer like what you have purchased and installed.

Customise Awning for your Home

Some companies will provide the choice of buying awnings fully customised as per your preferences or to fit the area where you want it installed. If you would love a custom awning for your home, then contact the supplier from whom you intend to buy and ask them whether they facilitate supplying outdoor awning that’s custom-built to your preferences. This conversation will make it clear if they offer custom awnings or not, so you can move forward accordingly.

Reliability

Before you buy from a supplier, research for the supplier’s repute on different platforms such as –

Real customer reviews will give you a lot of confidence in buying the right thing from the right dealer.

Workforce

Well, you conversed with them and are pretty convinced they can deliver; you may need to ensure that they have an adequate workforce to fulfil your needs. As you will need their specialist installer to come down to your home and install the outdoor window awnings or outdoor retractable awnings and that you would not like to wait for weeks before they turn up.

Final Words

Compare the prices from different suppliers to get the material at the best price; however, refrain from buying the cheapest material because it may not serve your purpose well and also may require replacement soon. If you want to save electricity, as well as, get good shade when the sun has come up and protection from rain, then it’s worth investing in quality outdoor awnings in Sydney.

In this fast paced world with global changes happening around parenting has become big challenge for modern parents.

Being one of the Best Schools in Noida, we believe that all of us want to be the best parents for our children for whom it is imperative, to strike a balance between our priorities and responsibilities and between the needs of our children other family members and ourselves.

Modern parents have a lot of information available at the click of a button, but it is difficult to understand whom or what to trust. Yet one thing is certain that the level of parental involvement and supervision has increased.  Best international schools are doing a wonderful job by taking the initiatives of counselling the parents. You can also check this parenting guide book for more tips on parenting.

Every parent and every child is different and so are the parenting truths and parenting trends. In reality, there is no one right way of parenting your child, but some parents feel that they are failing if they don’t stick to the parenting plan, they have chosen for their child.

So here we have a few tips to effectively nurture and guide your child without overdoing things. Modern Moms and Dads can pick from various parenting styles and even mix and match to meet their family needs.

  1. Award your child with a reasonable reward for their accomplishments. Encouragement goes a long way to motivate them to embrace a positive competitive spirit.
  2. Engage in a healthy conversation with your child. It is important for your child to realize that their parents listen to them and understand them. Allow them to openly discuss their thoughts. Even if you disagree with your child, put your point across in a positive way.
  3. Develop a set of family values and beliefs to enable your child to distinguish between right and wrong. When the children grow up and socialize with others, it is common to see them getting influenced easily.
  4. Assign your children personal responsibility of doing their work from an early age. For instance, parents may ensure that they keep their things back at place after use, tidy up their room, perform small tasks assigned to them.
  5. Do not make your job difficult by comparing your child with siblings/ other children. Accept your child for who he/she is having respect for his/her individuality.

Mistakes are a necessary part of life and it is okay to make mistakes while doing your best to become a good parent.

Parenting is not a child’s play as each child is  unique it is a continuous learning process for the parents who need to understand that their children need their time, love, care and support to come into their own.  Parents can ensure that the children get best out of life by developing them into good human, nurturing their talents, encouraging them to face challenges and fostering in them a sense of responsibility and taking pride in their individuality. Being one of the Schools in Noida Extension, we understand the value of good parenting for which we organize parental engagement sessions time to time.

Regardless of whether you pick concrete, granite, limestone, marble, quartz, or soapstone, it is imperative to figure out how to clean stone worktops appropriately to avoid damage.

Concrete Worktops

You may not promptly consider concrete worktops as a stone; however, concrete is a blend of finely crushed stone, sand, cement, and water. Deliberately read the directions on how frequently should one apply the sealant. The daily cleaning must include one of the most harmful components to concrete worktops is acid.

For everyday cleaning, blend one teaspoon of dish detergent in four cups of water and keep in a spray bottle. Wipe the counters subsequently after cooking or food preparation. Never utilize harsh, abrasive cleaners or scrubbing pads. Also, this is an ideal opportunity to keep away from distilled vinegar as a cleaner.

Granite Worktops

Granite slabs come in such a wide assortment of colours and formations that it is one of the most attractive stone worktops. It is ordinarily anti-bacterial and with the proper sealant, an easy to care for finish.

To keep the granite worktops glossy, every day cleaning with a blend of dishwashing cleanser and water is a good option. Blend a teaspoon of dishwashing fluid and four cups of water in a spray bottle. After food preparation, give the worktops a snappy spritz and wipe with a delicate, microfiber material. Allow it to air dry.

Lime Stone Worktops

Limestone worktops are prominent in the light as they give the costly look of marble at a substantially more moderate cost. Most limestone is white or greyish in shading with irregular, naturally happening occurring patterns in the stone. The drawback of limestone worktops is that they require more care than different kinds of stone. Limestone is porous and scratches or stains more quickly than other stone surfaces. Be that as it may, with the correct sealant and appropriate consideration, limestone worktops can keep going for a considerable length of time.

Cleaning wise tip is that you should never utilize harsh or acidic cleaners on limestone worktops. Go for commercial limestone cleaner or dish detergent and warm water. Clean every day after food preparation with a delicate fabric. Skip wipes or scrubbers that may scratch the completion.

Marble Worktops

Marble is a work of art and beautiful worktop popular among proficient culinary experts for its relaxed surface temperature ideal for baked food. The drawback of marble is that the stone is very porous, stains and scratches easily. Sealing will help with stains; however, acidic foods will carve marble rapidly.

The best way to keep marble looking incredible is prevention. Wipe up food and drink spills at the earliest opportunity. Wipe down marble worktops every day with mellow dish detergent and warm water utilizing a delicate fabric, avoid the scouring wipes also. Never use vinegar, glass cleaners with smelling salts or any harsh cleaner

Quartz Stone Worktops

While quartz is a naturally occurring mineral in numerous stones, quartz worktops are not a strong section. Quartz worktops are designed stone shaped by consolidating haphazardly measured quartz crystals with resins and coloured pigment to frame a slab. The worktops are 93 percent quartz and 7 percent resin.

One advantage of this assembling procedure is that quartz worktops are nonporous and do not need any kind of sealing. The drawback of quartz is that the shading will blur whenever uncovered for significant periods to harsh, direct daylight. Abstain from setting scorching items superficially which can mark the resin.

Quartz is one of the easiest stone worktops to care for since it is resistant to damage by acidic foods and does not scratch easily.

Soapstone

Soapstone is another simple consideration stone worktop that is nonporous, repels most stains, and is heat resistant. The drawback of soapstone is that it isn’t as hard as some different stones, and the worktops are susceptible to damage and chipping whenever hit with a heavy item.

How to clean stone worktops for soapstone would involve freshly quarried soapstone as it is light grey in shading. The stone gets darker as it is presented to water and oils. To advance the shading, rubbing with mineral oil serves as an effective solution.

Day by day cleaning should be possible with any household cleaner and water. It is ideal to abstain from scouring powders and pads.

Fundamentally technology was created to make our lives easier. With the addition of artificial intelligence, our tools have gotten better and smarter, and have helped us to be more productive. Today, employees all over the world not only recognize artificial intelligence’s importance in the modern work environment but also embrace it. Especially employers nowadays have thrived how AI has helped them to increase work productivity and its involvement in time management apps used in employee time tracking.  

An annual AI work-study was conducted between Future Workplace and Oracle, where 8000+ employees, HR leaders, and managers from different countries were asked about AI and its importance in the workplace. It was found that AI has changed the way how people conduct business.  

Within the past two years, employees have become very optimistic using AI in the workplace. In 2019 study showed that AI is reanalyzing the relationship between employee and employers, and also the role of managers in an AI-driven work environment. 

Moreover, it was found that managers will be more dependant on AI in personal matters as it is helping them a lot on the technical side of management. The division of work between humans and machines will occur sooner, depending upon how an employee perceives “automated” managers.   

AI gaining trust in the workplace

For many years, the idea of AI has been seen as some kind of rationalism in popular media. As the thought of robots was likely to be portrayed as that of a terminator villain. 

A study showed that more than 50% of employees use some form of artificial intelligence at the workplace, which was increased from 32% in 2018. however, China is way ahead in the use of AI which is 77% and India stands at 78%. For now, employees in France and Japan liers between 29-32% which is dramatically low. However, their workers are excited about the use of AI and were very pleased with how AI is non-biased when it comes to employee time tracking through which their productivity is measured.

Besides the previous fears of AI and robots taking over jobs, more than 60% of workers said that they feel more optimistic and grateful about it. And more than 20% of employees reported that they are experiencing a pleasing relationship as their co-workers.

AI managers are more trusted

With the involvement of artificial intelligence and its increasing excitement, it was found that the movement extended to the idea that one day employees will prefer answering to a robot instead of a human boss. Anyhow, the change in this opinion might have a major impact on how HR and manager will look in the future. 

A study showed that around 65% of employes said they would report to an AI-robot instead of a manager. That information could be difficult to swallow for today’s managers, but now the shift has already in pursuit, as around 50% said that they would ask a robot for advice rather than from a human boss. 

Meanwhile, research also found that about 55% of men turned towards AI over their human managers more frequently as compared to 44% of women. They also found that more than 80% of people thought that AI-robots can perform better than managers. Being more specific they said that intelligent robots are able to handle unbiased information, maintain a budget and maintain work schedules better than human managers. Certainly, managers were able to understand their employee’s feelings. 

The more recent improvement in AI and machine learning is rapidly reaching the mainstream, ensuring a huge shift in the way people around the world perceive AI and their terms. As told by Emily, the senior vice president of Oracle’s cloud business group. 

This survey showed the trust of a worker towards AI all around the world. Where India stands at 88%, China at 87%. Workers in Singapore(82%), Brazil(77%), the United Arab Emirates(73%), Japan(75%), New Zealand and Australia (57%) are following closely. However, the USA, UK, and France were at the bottom with 57%, 54%, and 56% respectively. 

Challenges faced by AI-based management

Meanwhile, where a study found many things to be excited about if you are an AI supporter, the research found some obstacles as well that many workplaces need to focus on if they want AI-based management. 

It was found that about 75% of employees and 80% of HR managers are having a hard time keeping up with the developing tech changes. And As a result, they want a simpler experience with machines as management. Where more than 30% asking for a better interface, practicing training and more personalized experience. 

The prime concern among users is the issue relation privacy and security which can be caused by implementing AI-bots at work. Where around 40% of millennials weren’t seemed to be worried about privacy and security in this regard. 

Maybe because they think AI can take better care of their sensitive data, keeping in mind the experiences they had with their time tracking at work with AI-powered Staff Time Tracker

Currently, there are over 190 private schools in Dubai, teaching a wide variety of curricula, and choosing just one for your child can be a challenging task.

Luckily, there are a few qualities that will separate all the best institutions from the poor ones, and you can prepare a checklist of these attributes to take with you every time you visit a school.

Ideally, this checklist will include the following three things:

First impressions about the staff

Like with most things in life, you should always trust your gut feeling when selecting an educational institute for your child.

Ask yourself the following things when visiting one of the famous American schools in Dubai:

On-campus facilities

With the first impression regarding the staff’s out of the way, it’s time to turn your attention to the school itself.

Every parent wants their child to study in an institution that has all the modern facilities, but you won’t always have the time to take a full tour of the school.

Instead, simply ask the principal about any concerns you may have, including:

Classroom environment

As a part of your visit, the top American schools in Dubai will also show you around the classrooms and let you talk to the teaching staff.

This will be an essential part of your visit, and you’ll need to look for several things:

Conclusion

Selecting between one of the many American schools can be a difficult task, but it doesn’t need to be an impossible one.

Simply keep our checklist with you wherever you go, and you’ll be guaranteed to find an institution that’s right for you and your child!

Generally, when we search for something online, we put our trust mostly on the websites appearing on the top results. And then we look further to see if they have a social media presence as well and read reviews from other customers as well. After seeking proof from all over Google, we finally made a purchase. This is a normal buyer’s journey!

You might now understand why having a strong online presence is important for a business to grow. It not only makes it easy for customers to find your brand but also helps them learn about your reputation in the market. Once they trust your brand, then the purchase is made.

If you want to build a strong online presence as well, read this blog and explore 5 ways to do it.

Strengthen Your SEO Strategies

Mastering SEO is one of the most important steps to take into account in order to strengthen the social media presence. Appearing on top of the search is the first step towards building an online presence.

SEO practices are categorized into on-site and off-site SEO to master on-site SEO, you need to master the online content of your brand. Perform keyword research, including internal and external links, create tutorial blogs, videos and more, and use LSI keywords. Also, do not forget to update your content regularly.

While performing an off-site SEO, you need to ace the technical side of things. For instance, installing https for your domain, extending domain registration length, reducing website overall loading time. Off-page will help you improve your SEO i.e Search Engine Results Page ranking.

Create Value for Your Brand

Apart from focusing on making money, you need to concentrate on creating your value for your customers and become customer-centric. Focus your attention on what the customer wants and needs. Focus on maintaining good customer relationships by offering a seamless shopping experience.

What more can you do? Create free educational content about your product and services defining their benefits. Offer solutions to your content that can efficiently solve the pain points of your customers. Include the features and benefits of your products to motivate them to buy from your brand.

Utilize Social Media Platforms

Did you know that there are approximately 2.38 billion monthly active users on Facebook, 2.0 billion on YouTube, 1.6 billion on Whatsapp, and 1.0 billion on Instagram? These stats state that social media has by now become a key tool for reaching your intended audience.

Also, having a social media profile can help you build credibility and reputation for your brand. If you don’t have a presence on social media, people are not going to put their trust in you.

Paid Advertising Services

Paid online advertising can help you increase brand awareness amongst your customers. If your ads appear in the top searches, it is easier for people to notice your brand.

“PPC works on a bidding system in which you select target keywords, then compete with other advertisers to place ads in the search results for those keywords. If your bid is among the highest, you’ll earn placement above organic search results — and if someone clicks, you’ll pay your bid amount.”– says Web FX.

Decide what content you want to promote and where and you can start online advertising your brand anytime.

Seeking Help From Influencer Marketing

In order to build a strong brand presence online, it is essential to engage with the most popular personalities in your niche. For instance, if you are into the sports industry, target the personalities/influencers famous for fitness.

When influencers promote your products and services, it automatically generates credibility and trust for your brand in your customers.

Influencer marketing helps you spread good words about your brand online and helps to provide value to your audience.

Conclusion

It is very obvious that consumers turn up to Google before making any purchase. Even if you send an introductory or promotional email to your target audience, chances are most of them will try to find out more information about you on Google or different social media channels.

You need to understand why people do this. It is because they want to know about you, your reputation and your status in the online market. So they try to find as much information as possible from various platforms before making any purchasing decision.

Your online presence speaks for your brand. It helps in establishing your credible brand image, spreading awareness about your product and services and more. Hence generating you more leads.

If your business is experiencing stagnation in its growth graph, it is time that you pay attention to building or improving your brand presence online. Hire a certified digital marketing agency to give your business a boost.

You’ve put the kids through school, they’ve finished uni, they work full time and they’ve finally moved out. While that generation starts to plan its future, it’s time to get back to planning yours.

Now is the time to take that trip to Paris you’ve dreamed about since you were fifteen. Forget staying in cheap hostels, sleeping next to a bunch of British backpackers who stumble in at 3am every night and having to wear your thongs in the shower.  You’ve outgrown that budgeting lifestyle, it’s time to travel with Scott McGregor’s Railway Adventures.

Railway Adventures organizes exceptional Holidays for seniors in Australia by rail to give them a chance to explore their bucket list destinations. Our tours are best suited for seniors because they offer a bespoke, hassle free, immersive and holistic experience of the world all from the comfort of a luxury train.

Some of our best-escorted Train Tours Australia for seniors include:

Spending 14 day on the magnificent Ghan exploring Uluru and Kata Tjuta, cruising Katherine George and touring Kakadu. The Ghan is perhaps the most famous train in Australia, taking you from top to bottom straight through the heart of this great nation. Take this opportunity to immerse yourself in this spectacular country, its extraordinary wildlife and its iconic landmarks.

Ever wanted to visit Scotland? Its breathtaking fjords and historic castles have it sitting at the top of our bucket list. On this 16 day tour you will travel on the Cairngorm Mountain Railway, Bo’ness and Kinneil Railway and the historic Strathspey Railway. Just don’t hold your breath waiting to see the loch ness.

Maybe you’d prefer a 13 day tour to Borneo with the opportunity to attend the special Anzac Day dawn ceremony in Sandakan. On this expertly organised tour you will visit the historic island of Labuan and discover the unique wildlife at the Kinabatangan Wetlands Resort.

Railway Adventures strives to make each and every tour unique and unforgettable. Small group tours for seniors by rail are the best way to interact with fellow travellers and explore the eye-catching sceneries through the comfort of your window! All while getting to meet new, like-minded people.

Visit our website to find out about other tours for seniors that we offer. Don’t let your age restrict you from going on an unforgettable holiday experience, after all age is just a number.