How Pizza Boxes Are Used to Flourish Your Pizzeria?
Smartly designed pizza boxes group potential benefits like they connect customers with the brand, promote repetitive visits, magnify social media engagement, and differentiate your pizza from hundreds of others. Therefore, All the eminent brands have been trapped into custom printed pizza boxes and use them as marketing tools. Some of the popular pizza parlors like Dominos, Papa John’s, and Pizza hut present a feast for the eyes through their decorative pizza boxes. They offer a visually appealing design, fun stats and facts, and fine-drawn advertising. Similarly, custom pizza boxes drive customers to their website and give full insight into your services. Some Pizza brands also solicit charitable contributions and do their promotion through custom made pizza boxes.
Consider the following expert-approved techniques to boost the appeal of your pizzas and your bottom line through tailor-made pizza packaging.
Alter It All!
If your pizzeria has different franchises at different locations, then each of your custom pizza packagings should strut its own striking personality. Print company logo prominently with charming colors and designs. They are available in an array of sizes, shapes, and styles you can choose which will go better with your needs. While doing customization always keep your target audience in mind. For instance, San Diego-based Woodstock’s Pizza targets college students, therefore, creates custom printed pizza boxes according to college student’s interest. Update your pizza packaging from time to time and adorn them with pizza-related puns and customizations. Social media is one of the best marketers of your brand. Use these platforms wisely and encourage people to share your services with their social circle. Similarly, Picasso’s Pizza, New York, with five locations, uses five unique pizza packaging wholesale to lure the customers. You can add perforated components to the custom pizza packaging to slot a free dip with pizza.
Converse Through Your Pizza Packaging
You can use your custom printed pizza packaging as a medium to subtly market pizza business. This makes your customers tied to the business. For example, Pie Five Pizza Company uses their pizza packaging boxes as conversational verses, by stating facts like how they use seasonal ingredients, their sauces, etc. They also tell the importance of eco-friendly pizza boxes. Such approaches forge a stronger connection with customers. Print logo, name, contact information, including social media, website, and email address.
Offer Discount
Use your custom pizza boxes to offer discounts. But always be wise while offering a discount. You can add branded links to generate traffic online. keep the links short, visually appealing, and trackable. In this way, you can track the number of people visiting your profile and the number of people who are making the purchase. According to these statistics, you can decide how much discount you want to offer and will prove a positive strategy to make your brand known
Add fun Factor
Adding fun facts or games to your custom made pizza packaging can encourage the customer especially, kids to engage with your brand more. One of the main focuses of marketing is to make your brand in the mind of the customers for a long time. A fun board game on the custom pizza box; interesting and amusing fun facts; or quotes about the pizza from popular personalities guarantees your target audience to engage more to view your customized pizza boxes. For instance, Pie Five please its younger guests by offering a maze on their custom pizza boxes.
Enhance Your Promo Power
Your Pizza packaging boxes are a strong and affordable promotional tool. People interact with the packaging before the product. They do not have the time to search for features on the internet. If they found necessary information on the packaging and found the product relatable they ultimately buy the product. Therefore, enhance your promo power on custom pizza packaging boxes to attract potential customers and retain the existing ones.