What is Environmental friendly packaging?
Any kraft box packaging style that uses manufacturing techniques and materials to decrease energy consumption and reduce hazardous impacts on the environment is called environments friendly packaging. With the growing global warming and depleting ozone layer, most of the brands are now switching to green packaging solutions. Eco-friendly packaging is not only beneficial to the environment but also requires fewer materials for packaging which reduces the company’s packaging cost. The main goals of eco-friendly kraft box packaging are to:
- Increase the use of reusable materials
- Increase the use of renewable materials
- Decrease the use of harmful materials.
- Minimize the packaging cost
- Recycle the packaging.
Paper and cardboard are the most common form of eco-friendly and sustainable packaging. Both of these materials can be easily recycled and reused. Papers and cardboard easily degrade in nature without leaving any toxins as they are made from sustainable resources like trees.
Why use eco-friendly packaging:
Demand for eco-friendly packaging is rapidly growing as customers are now very concerned about the environment. The customer even pays extra for products whose packaging is safe for the environment. According to the survey, almost 60% of customers preferred green packaging over other packaging material. Sustainable Packaging is light in weight as compared to other traditional custom boxes wholesale so it has a significant effect on the brand’s packaging and transportation cost. No-one can deny benefits an environment-friendly packaging brings to our earth; however, some people are still confused about the commercial benefits of environment-friendly packaging. To give more clarity about sustainable packaging benefits to brands, let’s have a look at below listed benefits.
10 advantage of environment-friendly packaging:
Saves you shipping cost: Do you know an average package has 40% space? Kraft boxes not only need more materials but also occupy more space. Hence increase fuel usage and hazardous gases like carbon dioxide. Green packaging can significantly reduce your material and shipping costs. The compact design will save your expenses and will make your products looks attractive on retail shelves. Reduced shipping cost and raw material mean you have extra resources to spend on the quality of your product.
10 advantage of environment-friendly packaging:
Saves you shipping cost:
Do you know an average package has 40% space? Larger boxes not only need more materials but also occupy more space. Hence increase fuel usage and hazardous gases like carbon dioxide. Green packaging can significantly reduce your material and shipping costs. The compact design will save your expenses and will make your products looks attractive on retail shelves. Reduced shipping cost and raw material mean you have extra resources to spend on the quality of your product.
Carbon footprint decreases:
As the name suggests eco-friendly packaging is very beneficial for the environment as its made of recycled waste. The use of recycling waste not only keeps landfills clean but also reduces the consumption of resources. Eco-friendly packaging is your contribution to make our environment protected and our planet green. Make your business eco-friendly by using products that draw carbon out of the environment. Being carbon neutral will increase your loyal customer base.
Packaging that is labeled with a recycling sign is usually thrown in the recycling bin. If you switch to eco-friendly packaging you can easily recycle your packaging waste from disposal or recycling centers. The more you will recycle your post-consumer packaging materials the less energy and fuels will be wasted on manufacturing new packaging.
Versatile for industries:
Be it food business, clothing, or any business niche, eco-friendly packaging can be used. Every industry can utilize environment-friendly packaging according to their needs.
Eco-friendly gives you free hand to customize and reuse the packaging.
Green packaging not only reduced carbon footprint on the environment but also biodegrade as its made from natural materials. Plastic usually takes hundreds of years to breakdown and releases harmful chemicals in the environment whereas eco-friendly packaging will easily biodegrade and will even be compostable.
No harmful materials:
Traditional packaging materials like plastic use crude oil during the manufacturing process which is quite harmful to the environment. Eco-friendly packaging decreases the use of plastic packaging and doesn’t require any petrochemical resources like crude oil during manufacturing. Eco-friendly packaging saves humanity from hazards that petrochemicals bring to the health of living brings.
The positive image in the market;
Every brand strives to improve its image and give a positive impression to customers. Eco-friendly packaging gives your customer the impression that the brand is conscious of the environment and is taking radical steps to decrease its carbon footprint. A survey revealed that around 78% of customers felt satisfied with purchase whose packaging was made of eco-friendly and recyclable material.
Attracts new customers:
Companies are now well aware of the fact that eco-friendly packaging is fundamental for any business success. The increase in environmentally safe packaging tends to depict how picky customers have become sustainable packaging. Customers now want to purchase from those brands only that are playing their part towards environmental stability. Choosing green kraft box packaging will attract more customers and will help to build trust relations with customers. Your attitude towards the environment will decide your brand’s success and your loyal customer base.
People consider several factors before making a purchase. Kraft box packaging plays a vital role in purchasing a product. A study in 2016 explained that customers said they would willingly pay more for environmentally safe products. Another research by PPMI found that environment-friendly packaging was top criteria while purchasing a product in every 1 out of 5 household care customers. Kraft box packaging increase brand awareness and customer’s brag about their favorite environment safe packaging among their social circle.
Environment-friendly packaging is not only free from toxins and allergens which benefits the health of people but also can be recycled, reduced, and reused which ultimately leads to a sustainable product.
Recycle: Use and recycle packaging. This will decrease the cost of virgin materials and will reduce operational costs.
Reduce: thinner yet tougher materials are used which reduces the need for raw materials
Reuse: use packaging after its primary use to decrease the carbon footprint.
Eco-friendly packaging is a cost-effective way to make your products look attractive while reducing the carbon footprint. Every business owner who wants to expand its customer base should now switch to eco-friendly packaging. Save your hard-earned money and increase sales by using environmentally safe packaging