Building a proper business website doesn’t come naturally, but enough research can make anyone a star designer. If you’re looking to create or better your business website, you’ll need to open your mind up to the ways of the digital world.
There’s not a perfect step-by-step method to creating a winning website, but there are certainly a few aspects that make an impact on the success of your build. Take a moment to read through a brief look at some helpful business website building tips for beginners.
Navigation is an engagement tool
The navigation setup you choose for your website design will make a difference in the level of engagement you get from passing users. If you want people to really dig into the content you have on your site, you need to provide a simple way for them to explore.
Adding a stationary navigation bar to your website’s layout will make it easy for users to engage. This Australian mining generator company set up a perfect example of stationary navigation in action. Take a look at the simplicity and functionality of their design, and consider how you might best create your own.
Web users notice loading speeds
Slow loading speeds don’t go unnoticed by web users. Lag is one of the most common reasons people choose to move on to another site. Don’t lose valuable connections due to slow loading speeds.
Test your site’s design several times before ever going live. Make sure that mobile devices have no trouble loading your content as well, because mobile users are the driving force of the web today.
Add social media sharing to your design
Social media is a great tool for marketing your business, and you want your website to be one too. Adding social media sharing icons to your web pages will help make your content spreadable, and you don’t even have to pay someone to do it.
Add sharing icons for Facebook, Instagram, and Twitter to places that are particularly shareable like your blog posts or your contact page.
Reach out for communication
Design your business website to be a communication facilitator for the individuals who pass through your pages each day. Make it easy to get in touch with your organization, so connections can be nurtured, rather than stifled.
NEver launch a site without a well-planned contact page. Your contact page should serve as a communication hub for users, equipped with several different ways to make a connection.
Pay attention to SEO concepts
Search engine optimization is an umbrella term, and you’ll do well to learn what’s underneath that coverage. SEO tips and tricks will help you to create digital content that will rank well in the SERPs (search engine results pages), giving your website a more visible existence online.